FORT ST. JOHN - A national initiative aimed at tackling childhood hunger is now reaching northeast BC, as concerns grow about food access for kids during the summer months.
New data suggests the issue is already being felt in classrooms, with educators across Canada warning that the loss of school-based meal programs can have lasting impacts on students.
According to a recent survey commissioned by Subway Canada, 73 per cent of educators say they are concerned about children’s access to food over the summer, while 95 per cent believe hunger affects behaviour, academic performance and readiness to return to school in the fall.
In Fort St. John, support is now being directed locally through partnerships with community organizations, such as Subway. The “Never Miss Lunch” campaign, which runs from June 15 to 21, will contribute to programs connected to the Salvation Army in the community, helping extend food support beyond the school year.
The initiative is part of a broader effort with Food Banks Canada’s “After the Bell” program, which distributes food packs to children in hundreds of communities nationwide during the summer months.
Nationally, more than two million Canadians rely on food banks each month, including hundreds of thousands of visits for children. It’s a figure advocates say highlights the growing pressure on families facing higher living costs.
Organizers say the goal is to fill a critical gap when classes end and regular access to meals through schools disappears — something educators warn can affect not just physical health, but learning outcomes as well.
They add even small contributions can make a difference, with proceeds from cookie sales at Subway during the campaign helping fund food packs that include fresh and nutritious items.
“Something as simple as a cookie purchase from Subway helps fund food packs that include fresh and nutritious items,” organizers said.
For families in Fort St. John, the program is expected to provide additional support heading into the summer break, as local demand for food assistance continues to rise.